Business statement
Free shows
Recording label Strutt Records plans to market their artists more so than make a profit for themselves. The small company based in Kalamazoo, Mich. spawned from “The Strutt Bar”, which serves as a venue for not only their signed artists, but for anyone who wants to participate in their weekly open-mic night as well.
The hometown record company does not base their success on the money they make, rather getting the artists they believe in the recognition and attention they should.
“(Strutt Records) is an incubator for artists in the community,” said Matt Lechel, general business manager for Strutt Records. “
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